Evidence of the firm’s success is the Cole Communications track record to consistently deliver media placements and initiatives that uniquely brand and position clients apart from, and ahead of, the competition. These include creating and launching the award-winning National Lingerie Week, for the Intimate Apparel Council, now in its 17th year; leading the national consumer product launch for Silicon Valley’s breakthrough product Invisalign considered one of the most successful new product launches in history; creating the popular Hanukkah Hotline (1-866-GoLatke) for New York’s beloved 2nd Ave Deli and consistently delivering digital media campaigns with a reach in the triple digit millions.